Business Portfolio
Eastern Distribution is the UK distribution and supply chain division of Week8 Holdings, within the wider Tian Ge Interactive Holdings Ltd group (HKEX: 1980).
Across wholesale, brand distribution and supply chain management, our connected businesses manage the journey from factory floor to retail shelf.
Where IT hardware, intelligent logistics and FMCG distribution converge — transforming sourcing into scalable market growth.
Operated by Eastern Distribution
Volume sourcing and wholesale supply of premium UK and EU FMCG — fine food, beverage, personal care and beauty — into retail, HoReCa and export channels.
Operated by Hawthorn Merchants Ltd
Exclusive and selective distribution agreements for premium British and European brands entering East Asia — market entry, channel build and retail activation.
Operated by Eastern Distribution
Freight forwarding, customs, warehousing and last-mile execution managed as one accountable pipeline.
Brands We Manage
Premium haircare & skincare
Swedish salon-born haircare and skincare, managed by us in the UK market.
Personal care — PZ Cussons
Natural-ingredient shower and body care from PZ Cussons, distributed into East Asian channels.
Italian extra virgin olive oil
Olio Barbera — family-run Sicilian olive oil house, premium fine-food distribution.
Spanish gourmet snacks
Artisan Spanish crisps and truffle snacks, distributed into premium retail and HoReCa.
Our Own Brand
Our own 100% organic matcha brand — a focused matcha range, tea-led food products and professional ingredients, innovation and private label solutions.
Clients & Partners
Services
Two capability stacks, run by the same team: precision movement of high-value hardware, and commercial execution for consumer brands entering East Asia.
Capability 01
High-value electronics and IT hardware moved under controlled, insured and fully traceable conditions — from factory allocation to bonded storage and final delivery.
Capability 02
Fine food, beverage, personal care and beauty taken from UK and EU origin to shelf and storefront in East Asia — commercial, compliance and creative in one pipeline.
Selected Work
Brand Distribution
Took a Swedish salon haircare label into UK premium retail and salon channels, building listings, pricing architecture and activation calendar from scratch.
National salon and e-commerce presence with a repeatable replenishment programme.
Wholesale & Distribution
Container-level supply of PZ Cussons Original Source shower and body care into cross-border marketplaces and offline distributors across East Asia.
Steady volume programme across JD.com, Joybuy and Tmall Global channels.
Brand Distribution
Exclusive fine-food distribution for a family-run Sicilian olive oil house, positioning the range in premium grocery and gifting.
Premium-tier placement with a controlled, margin-protected channel mix.
Supply Chain Management
Consolidated sea, air and rail freight with bonded warehousing and customs clearance into one accountable pipeline for group brands.
Predictable lead times and live shipment visibility for every consignment.
Group Structure
An investment holding company principally engaged in operating a real-time social video platform and related products and services. It operates through two segments: Online Interactive Entertainment Service — online live broadcast and social platform operations and related interactive entertainment — and Others, mainly technical supporting services. The group is also engaged in game operations and software research and development, across domestic and overseas markets.
Wholly-owned UK subsidiary
United Kingdom
The group's UK holding entity, holding and operating its British trading businesses and managing supply chain execution between UK/EU origin markets and East Asia.
Business division
Division of Week8 Holdings (London) Limited
Focused on wholesale and brand distribution — sourcing premium UK and EU consumer brands and scaling them through retail, HoReCa and cross-border e-commerce channels.
Invested & service partner
Investment and service partner
An invested and service partner of the group, operating our brand distribution division — managing exclusive and selective distribution agreements, channel build and retail activation for premium British and European brands entering East Asia.
Enquiries
Wholesale programmes, brand distribution rights or freight support — send us the details and we'll come back to you.
