Sweep of organic matcha powder with the CHA IS TEA wordmark

Our Own Brand

No grand story.
No big claims.
Just great taste.

CHA IS TEA™ is our own organic tea brand — straightforward enjoyment, built on certified organic matcha and a focused range that is easy to choose and enjoyable to explore.

Enquire about the brand
CHA IS TEA logo embossed on matcha-green paper

Our Promise

100% Organic

Certified organic ingredients, without compromise.

Carefully Curated

A focused range that's easy to choose and enjoyable to explore.

Responsibly Sourced

Working with trusted growers and long-term partners.

Thoughtfully Made

From development, testing, to refinement.

The Matcha Range

Three
expressions
of matcha

Making a morning latte, baking a cake, whisking up a salad dressing, or creating something entirely new — the CHA IS TEA matcha range has it covered.

CHA IS TEA organic matcha No. 1 Velvety & Creamy, No. 2 Rich & Versatile and No. 3 Bold & Vibrant

No. 1

Velvety & Creamy

Delicate. Smooth. Naturally sweet. Floral notes with a creamy finish. Perfect for drinking straight, lattes and everyday moments.

Drink straight · Latte · Mix

No. 2

Rich & Versatile

Smooth. Balanced. Full of character. Nutty with a gentle savoury note. Great for drinking, lattes or mixing with other beverages.

Drink · Latte · Mix · Blend

No. 3

Bold & Vibrant

Earthy. Strong. Built for performance. Withstands heat beautifully. Ideal for baking, cooking and recipe inspiration.

Cook · Bake · Create

The Food Range

Tea beyond cups.

Organic matcha brought into everyday favourites — familiar products, thoughtfully made. Each product below is currently under development.

CHA IS TEA matcha cookie, cake slice, billionaire brownie and popcorn in packaging

Matcha Cookie

Soft baked · white chocolate · 50g

Under development

Matcha Cake Slice

Delicate crumb · white chocolate · 60g

Under development

Matcha Billionaire Brownie

Caramel · dark chocolate · 60g

Under development

Matcha Popcorn

Organic matcha · white chocolate · 120g

Under development

Endless Possibilities

Tea, in everyday life.

Matcha lattes, desserts, bakery and snacks made with CHA IS TEA matcha

The Professional Range

Built for business.

From independent cafés to large-scale manufacturers, we partner with businesses to build sustainable success with tea-inspired ideas.

Ingredients

Ingredients

Premium organic powdered tea ingredients: matcha, green tea, hojicha, black tea and more.

Innovation

Innovation

End-to-end innovation management: insight and category analysis, recipe development, technical and operations, commercial control.

Private Label

Private Label

Brand building and manufacturing expertise: brand naming and guidelines, portfolio creation, sourcing and manufacturing, logistics.

Foodservice Centre

Build on industry expertise

Combine tea expertise with leading food innovation, technical management, and operational excellence capability.

Visit The FSC Group

35+

Years of experience

Specialising in food

1 Billion+

Products sold

Trusted by businesses worldwide

40+

Countries operated in

Global vision, local expertise

B Corp

Certified business

People + community + planet

Foodservice partnership brands including National Trust, Pret, John Lewis, Starbucks, Waterstones, SOHO Coffee, LEON and HMSHost

Partner

The FSC Group

The Foodservice Centre (FSC Group) is our foodservice innovation partner — a B Corp certified team with over 30 years in Food to Go and convenience retail. They work across complex supply chains from concept development to consumer delivery, combining insight and category analysis, recipe and packaging development, technical and operational management, and sourcing and manufacturing support for brands and retailers worldwide.

Interested in stocking, sourcing or private label?

Enquire about CHA IS TEA